Facebook introduced a new version of its Android application through which, besides the usual features, there is a channel for distribution of other integrated HTML5 Android applications. iOS version already has such functionality, which,according to Facebook, has helped mobile applications Pinterest, BranchOut and games like Diamond Dash and Words With Friends to get more traffic.
This means that users can discover applications directly through Facebook, via bookmarks, search or feed for the news. With "deep linking " developers them selves will determine where users end up after you click the link for the application.
